Hello 👋

I am TIA ROSS

technocrat

I help enterprise teams turn content chaos into clarity. As a content systems architect, information strategist, and experience designer, I specialize in building scalable knowledge ecosystems that drive usability, efficiency, and performance.

With 25+ years of success across fintech, legal, government, publishing, and events, I bring together structured authoring, user-first information architecture, and metadata-driven automation to design content platforms that work as hard as the teams they support. Whether it’s onboarding hubs, help centers, or internal knowledge bases, I create systems that make content findable, maintainable, and built to scale.

Let’s talk about how I can impact your team

Connect with me

Tia Ross

Enterprise-Ready Expertise

🧱

Content Systems

🤖

AI Automation

🧠

Knowledge Architecture

✍️

Tech Writing & Accessibility

Skills

What I Do

I build and streamline digital content ecosystems for enterprise teams that need scalable, sustainable infrastructure. Whether you’re migrating thousands of assets into AEM, designing metadata for findability, or launching a full-stack internal platform, I turn content chaos into clarity.

With 25+ years at the intersection of information architecture, UX, automation, enterprise systems, and editorial standards, I translate complexity into clean, actionable frameworks—making content easier to find, manage, and scale.

"
Experience

🌟 KEY ACHIEVEMENTS

  • Transformed 600+ Word-based job aids into scalable, metadata-driven web content using Adobe Experience Manager’s structured authoring model and reusable components
  • Led a high-stakes migration of 37,000+ contracts documents across legacy SharePoint platforms using custom Power Automate scripting, lifecycle logic, and post-migration validation
  • Built and deployed a full-stack knowledge-sharing web app (DFW Hotspots) using Astro, GitHub, Airtable, and Netlify—integrating UX/UI design, automation, and content strategy for dynamic location-based insights
  • Redesigned and maintained enterprise SharePoint hubs, streamlining access to key resources with custom IA, visual content structuring, and automated intake workflows
  • Project managed a firmwide Spend Classification transformation across 20+ business units using Planview PPM Pro, aligning procurement categories with executive-level reporting standards
  • Produced, formatted, and quality-controlled 300,000+ legal documents across 20 global offices, supporting litigation, e-discovery, and trial teams with advanced formatting and digital forensics workflows
  • Founded the first digital 501(c)(3) literary arts organization for Black writers, scaling from a web-based community in 1998 to a dynamic Discord space with 300+ active members, support groups, and critique collectives
  • Authored So You Want to Be an Editor … But Can You Edit?, a practical guide to launching sustainable editorial careers, now used by aspiring editors and freelance professionals worldwide
Capabilities Resume

Clients

💼 Who I Help

I work with enterprise teams, cross-functional stakeholders, and mission-driven leaders who need clarity, structure, and scale across their content systems:

 

  • Fintech and financial services teams modernizing internal knowledge systems and digital content infrastructure
  • Marketing, product, and operations leaders optimizing enterprise platforms for usability, consistency, and governance
  • Legal, academic, and government organizations managing high-volume, compliance-driven documentation workflows
  • Executives and program directors sourcing venues, managing contracts, and streamlining logistics for strategic events
  • Founders and interdisciplinary teams building intelligent systems to power their brand, onboarding, and backend operations

Clients

✅ How I Help

I bring structure, scalability, and strategy to content operations by aligning systems with the people who use them. Whether I’m optimizing internal platforms, streamlining workflows, or building knowledge ecosystems from the ground up, I work across disciplines to create content infrastructure that actually works.

Here’s how I support teams: 

  • Architect knowledge systems that reduce friction, improve findability, and support self-service enablement
  • Design metadata models, taxonomies, and governance frameworks to bring consistency and control to sprawling content libraries
  • Streamline documentation and publishing workflows using automation, structured authoring, and low-code tools
  • Build onboarding hubs, help centers, and internal content platforms that scale with your organization
  • Modernize SharePoint, AEM, and Confluence environments to align content delivery with real-world usage and business needs
  • Support event and program leaders with sourcing, contract negotiation, and operational strategy for retreats, summits, and conferences

📊 CORE CAPABILITIES

🔗 Content Architecture, UX & Knowledge Enablement

  • Enterprise taxonomy design, metadata frameworks, and structured content governance
  • Full lifecycle publishing workflows in AEM, SharePoint, WordPress, and Drupal
  • Content modeling and reuse strategies across regulated and high-volume environments
  • Wireframes, prototypes, and user journey flows using Figma and Penpot
  • Redesigned intranets, portals, and enterprise knowledge systems to improve navigation and discoverability
  • Created intuitive onboarding modules and content-driven UX for content-heavy platforms
  • WCAG 2.1 and Section 508–compliant designs, including semantic HTML, ARIA roles, and contrast standards

💻 Web & App Development

  • Designed and deployed DFW Hotspots, a curated city guide app with custom taxonomy and CMS integration using Astro, Airtable, GitHub, and Netlify
  • Built and maintained enterprise websites and portals across AEM, Drupal, WordPress, and SharePoint, aligning design with structured content models and user access needs
  • Full-stack development proficiency: HTML, CSS, JavaScript, PHP, MySQL, XML, JSON
  • Experienced with modern dev tools and platforms: Astro, GitHub, Netlify, Airtable, PHPMyAdmin, Visual Studio Code
  • Skilled in CMS customization, template editing, and content model implementation across dynamic publishing environments

✍ Tech Writing & Accessibility

  • Developed and edited systems documentation, SOPs, onboarding guides, and compliance content for regulated and enterprise environments
  • Ensured plain language compliance across consumer-facing and regulatory materials to improve clarity and reduce risk
  • Applied structured authoring techniques to enable content reuse, scalability, and cross-platform consistency
  • Delivered WCAG 2.1 & Section 508–compliant content, incorporating semantic HTML, ARIA roles, alt text, keyboard navigation, and high-contrast design
  • Created and enforced enterprise-wide editorial standards, including internal style guides and terminology governance
  • Conducted content audits and gap analyses to eliminate redundancy, improve UX, and surface risk-prone or outdated content
  • Implemented content governance workflows to manage publishing lifecycles, version control, and stakeholder approvals

⚙️ Automation, Ops & Digital Infrastructure

  • Designed low-code workflows using Power Automate, Zapier, Dubsado, and Salesforce Flow to streamline publishing, approvals, and lifecycle management
  • Automated migration of 37,000+ documents across SharePoint environments using custom scripting and lifecycle logic
  • Built integrated audit and intake pipelines with Airtable, Notion, and SharePoint to centralize operations and reporting
  • Consolidated six SharePoint intranet sites into centralized hubs with unified information architecture and automated intake processes
  • Implemented AI-powered automation for document classification, metadata enrichment, and content suggestion at scale
  • Integrated generative AI for content creation, workflow optimization, and technical documentation support
  • Developing advanced automation skills in Confluence Automation and ServiceNow Flow Designer to enable enterprise-level process orchestration
  • Applied Microsoft Power Platform for cross-functional workflow design, logic configuration, and efficiency tracking

💼 Business, Program & Platform Strategy

  • Led cross-functional programs using Agile methodology, coordinating sprint cycles, backlog prioritization, and roadmap development in Jira and Planview PPM Pro
  • Managed enterprise-wide spend classification initiative spanning 20+ business units, aligning procurement categories with strategic reporting needs
  • Built internal platform strategies and technical ecosystems to support knowledge sharing, onboarding, and enterprise content publishing
  • Translated complex business needs into scalable user stories and functional product specs across legal, procurement, and operations teams
  • Partnered with legal, content, and tech stakeholders to ensure accessibility-compliant outputs, from internal publications to digital templates
  • Directed full-cycle event procurement strategy—from site sourcing and RFP development to vendor negotiation, room block management, and inventory controls for conferences and retreats
  • Proficient in project and program management platforms, including Jira, Confluence, Planview PPM Pro, Microsoft Project, and Trello

📚 Editorial, Education & Community Building

  • Freelance editor for Big Five publishers (Simon & Schuster, HarperCollins, Hachette), academic presses, nonprofits, executives, and government agencies
  • Founded WordWiser Ink in 2001, providing editorial services across fiction, nonfiction, academic, and corporate sectors
  • Created critique groups, writing accelerators, and editorial mentorship models to support professional growth and literary excellence
  • Founded the first internet-based 501(c)(3) literary arts association for Black writers (1998), building sustainable infrastructure for community, critique, accountability, and knowledge-sharing
  • Launched the Black Editors & Proofreaders Directory (2018), a curated, vetted network that champions editorial excellence, cultural competence, and economic opportunity for Black editorial professionals

⚖️ Legal Document Management & Compliance

  • Produced and quality-controlled 300,000+ legal documents, exhibits, and trial materials across 20+ global offices, ensuring accuracy, confidentiality, and admissibility
  • Supported litigation, e-discovery, and trial preparation, including redaction, privilege review, and digital exhibit production under fast-paced, high-stakes conditions
  • Recovered and remediated corrupted files using advanced document repair and digital forensics techniques for legacy and court-submitted content
  • Created structured legal content including cross-references, glossaries, indices, and automated tables of contents/authorities with compliance precision
  • Maintained chain of custody, document versioning, and metadata accuracy across legal systems and platforms
  • Leveraged legal tech platforms such as CaseMap, Summation, Concordance, TrialDirector, NetDocuments, DOCS Open, and BestAuthority

The Stack Behind the Strategy

⚙️ Tools & Platforms

  • 🗂️ Content Management & Publishing
    AEM Sites & Assets, SharePoint, WordPress, Drupal, DITA XML
  • 💻 Development & DevOps
    HTML, CSS, JavaScript, PHP, MySQL, Astro, GitHub, Netlify, PHPMyAdmin
  • 🔄 Workflow Automation
    Power Automate, Zapier, Airtable, Notion, Workfront
  • 🎨 Design & User Experience
    Figma, Penpot, Miro, Lucidchart
  • 📋 Project & Operations Management
    Jira, Confluence, Planview PPM Pro, Dubsado, ClickUp, Slack
  • 📊 Data & Analytics
    Oracle SQL, Power BI
  • ⚖️ Legal Technology
    CaseMap, Summation, Concordance, TrialDirector, BestAuthority, NetDocs, DOCS Open
  • 🎟️ Event Technology
    Cvent, TripEvent, TripEasy, Expedia TAAP, RegFox

Credentials That Back the Work

🎓 Education & Training

B.S. in Information Science & Technology—Summa Cum Laude

University of Wisconsin–Milwaukee

  • Senior Capstone: Developed fully functional information system prototype with web application and database integration

  • Focus areas: System analysis, project management, database design, web app development

  • Tools: Microsoft Project, dynamic web frameworks, stakeholder-driven UX research

A.A.S. in Computer Information Technology, with highest honors

Dallas College

  • Focus areas: System analysis, network engineering, database programming, software programming, website design and development, web analytics, project management software

A.A. in General Studies

University of Phoenix

  • Focus areas: Technical writing

🏅 Certifications & Specialized Training

Salesforce Certified Associate

Software Programming / Development – El Centro College, Dallas, TX

Oracle Associate – Database Programming – El Centro College, Dallas, TX

Digital Forensics – University of Texas at Arlington

Google Analytics – Google

Adobe Analytics – Lynda.com

Search Engine Optimization – Moz

Project Management – Western Michigan University, Kalamazoo, MI

Content Strategy – Northwestern University, Evanston, IL

Need a Systems Thinker on Your Team?

Whether you’re migrating thousands of assets into AEM, untangling legacy workflows, or launching a content-heavy platform from scratch—I’m the person who brings structure, clarity, and execution. Let’s talk about how I can help you build systems that scale.

Get in Touch

Testimonials

What People Say

Fidelity – FTS Outstanding Contributors Award

“Makes It Happen”

“Tia Ross has demonstrated exceptional perseverance and problem-solving skills in leading the Procurement MyGPS content buildout, overcoming significant technical and logistical hurdles to ensure the project’s success…Despite working within an evolving project scope, Tia has remained steadfast, adaptable, and solutions-focused—embodying what it truly means to “Make It Happen.”

V. Szukalski

Senior Manager, Procurement

Since joining our Procurement team, Tiwoni Ross has consistently exceeded project goals and established a strong reputation for both her technical and soft skills. She quickly mastered not only the Adobe Experience Manager (AEM) tool but also other related tools. Tia demonstrated exceptional perseverance and problem-solving skills while leading the Procurement MyGPS content buildout, overcoming significant technical and logistical hurdles to ensure the project’s success. In addition to her MyGPS work, Tia has supported our Contracts team on multiple projects, including Contract Tracking and an Alternative Language Grid. Despite changing and unclear requirements, Tia continues to meet deliverables with unwavering dedication.

MULTIDISCIPLINARY EXPERTISE

Systems I Build

A rare blend of systems thinking, content strategy, intelligent automation, and project leadership—my expertise spans the full digital content lifecycle. From architecting scalable information systems to leading cross-functional initiatives and deploying AI-powered document workflows, I bring structure, clarity, and efficiency to complex ecosystems. Below are the tools and practices I use to build accessible, intelligent, and future-ready content operations.

🧭 Content Systems & Strategy

📁 Enterprise Platforms, CMS & CRM

  • Adobe Experience Manager (AEM)
  • SharePoint (Online & On-Prem)
  • Salesforce (Knowledge & CRM)
  • Confluence
  • Drupal
  • WordPress
  • WooCommerce
  • Shopify
  • Contentful
  • Ghost
  • ServiceNow (actively learning)

🧠 Information Architecture & Knowledge Management

  • Metadata & taxonomy design
  • Content modeling & structured authoring
  • Governance frameworks
  • Enterprise knowledge base architecture
  • Migration strategy & execution
  • Digital asset management (DAM) structuring

✍️ Tech Writing, Content Strategy & Editing

  • Technical writing & editing
  • Content audits & gap analysis
  • Copyediting & plain language compliance
  • Web accessibility (WCAG 2.1 compliance)
    (semantic HTML, ARIA, alt text, color contrast, keyboard navigation)
  • Workflow-based content governance
  • Style guide development & implementation

🤖 Automation & Workflow

🛠️ Tools & Platforms

  • Power Automate (Flows, Approvals, Connectors)
  • Microsoft Power Platform
  • Low-code/no-code integration
  • AI Workflow Design
  • Salesforce Flow (Flow Builder / Process Builder)
  • Workflow governance
  • Zapier
  • ServiceNow Flow Designer (learning)
  • Confluence Automation

⚙️ Concepts & Methods

  • Flow design & optimization
  • Scheduled automation
  • Approval workflows
  • Publishing workflows (for CMS/DAM/content hubs)
  • Webhooks & event-driven logic
  • JSON payload parsing
  • API authentication
  • Automation governance
  • Business process modeling

🤖 AI-Enhanced Document Automation

  • Intelligent Document Processing (IDP)
  • Generative AI for Documentation
  • AI-powered document classification and content suggestion
  • Natural language workflows
  • AI-integrated approval or quality review workflows

🔷 Operational Intelligence

📊 Data & Analytics

  • Power BI (Reports, Dashboards, DAX basics)
  • MySQL
  • SQL
  • PHPMyAdmin
  • Google Sheets
  • Apple Numbers
  • Power Automate with Excel or Dataverse connectors
  • Microsoft Excel
    • Pivot Tables
    • VLOOKUP/XLOOKUP
    • Conditional formatting and formula logic

🗂️ Project Management

  • Agile & hybrid project methodologies
  • Toolsets: Jira, Planview PPM Pro, Microsoft Planner, Project, ClickUp, Trello, Asana
  • Cross-functional team coordination
  • Documentation of project scope, milestones, and dependencies
  • Risk identification & mitigation tracking
  • Status reporting & stakeholder communication
  • Change management support for new tools/workflows

🧩 Tools & Supporting Skills

  • Microsoft Visio / Lucidchart
  • JSON / XML / structured data
  • HTML / CSS
  • Git

Get In Touch

I’m always open to conversations about content systems, intelligent automation, or the future of digital operations. Whether you’re exploring a collaboration, need a second set of eyes on a strategy, or just want to connect — feel free to reach out. You can contact me directly via the form below or at the email address linked below.

Connect With Me

Email

tia@tiaross.slmail.me

Location

Dallas/Fort Worth, TX • US